In the world of grassroots cricket, every bit of funding matters. For Alex Fitchett, CEO of PitchIn Platform, this mission goes beyond words. Recently, Alex was honored as Cricket Innovator 2024 at the Cricket Collective Awards by the Leicestershire & Rutland Cricket Foundation - in recognition of his efforts to support community cricket and elevate club fundraising with PitchIn Platform.
Kegworth Town Cricket Club, where Alex has been deeply involved, achieved a remarkable feat this year: doubling its fundraising compared to 2023. This milestone was made possible through PitchIn Platform, an award-winning web application that streamlines fundraising activities. With tools to manage everything from 100 Clubs to sponsorships, PitchIn Platform empowers clubs to raise more funds with less time and effort, allowing them to focus on what they do best—engaging their communities and supporting players of all ages.
“Receiving this award means a lot, especially knowing how many people are working tirelessly to keep grassroots cricket thriving,” said Alex. “PitchIn Platform was developed out of a real need. As a club volunteer myself, I saw firsthand the challenges in sustaining local sports clubs.”
And this recognition isn’t just local; Alex and PitchIn Platform are now contenders for a national award, showing the ripple effect this platform can have across clubs nationwide. With exciting developments planned for 2025, Alex and his team are aiming even higher—maybe even tripling fundraising results!
Could your club benefit from PitchIn Platform? Learn how to make your fundraising easier and more effective and join the waitlist today!